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Updated: Sep 18, 2026
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Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 1Z0-477 Exam
Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 1Z0-477 Exam is related to Oracle Responses Marketing Platform Cloud Service 2017 Certified Implementation Specialist. This exam validates the ability to describe the Responses Data Model, create and manage contact lists supplemental tables and profile extension tables and It also deals with the ability to describe domain branding and domain delegation and gather initial account settings and configure personalization using built-in functions or Responses Personalization Language.
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Oracle 1z1-477 Exam Overview:
| Certification Vendor: | Oracle |
|---|---|
| Exam Name: | Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials |
| Exam Number: | 1Z0-477 |
| Exam Duration: | 120 minutes |
| Available Languages: | English |
| Exam Price: | Exam pricing varies by location / currency (check Oracle official site for exact fee) |
| Passing Score: | Not officially published (typically ~63–70% based on reported sources) |
| Certificate Validity Period: | Not officially published |
| Real Exam Qty: | Approximately 70–72 |
| Exam Format: | Multiple choice and multiple answer questions |
| Related Certifications: | Oracle Responsys Marketing Platform Cloud Service Certified Implementation Specialist |
| Sample Questions: | Oracle 1z1-477 Sample Questions |
| Exam Way: | Onsite at Pearson VUE or Online Proctored (check Oracle exam delivery options) |
| Pre Condition: | None officially published; typically knowledge of Oracle Responsys platform recommended |
| Official Syllabus URL: | https://education.oracle.com/exam_test |
Oracle 1z1-477 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Creating and Managing Content | - Document and Email Creation - HTML Code and Responsive Design |
| Topic 2: Partner Integrations | - Responsys Integration with Technology Partners |
| Topic 3: Initial Configuration / Deliverability | - IP Warm-Up and Suppression Settings - Domain Branding and Delegation - Bounce Processing and Spam Handling - Conversion Tracking and Subscription Management |
| Topic 4: Programs | - Program Design and Publishing - Program Analysis and Testing |
| Topic 5: Responsys Data Model | - Contact Lists, Supplemental Tables, Profile Extension Tables - Filters, Segment Groups, Seed Groups |
| Topic 6: Integration: Interact Connect | - Connect Jobs Configuration - Contact Event Data Exports - Data Gateway Setup |
| Topic 7: Multi-Channel Campaigns | - SMS Campaigns - Rapid Retargeter Display Campaigns |
| Topic 8: Campaigns / Forms | - Campaign Setup and Testing - Forms Management - Personalization and Dynamic Content |
| Topic 9: Reporting | - Standard Reports and Dashboards - Custom Reports with Measures and Dimensions |
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